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BI, Analytics & AI Specialist

vst · Irving, Texas · United States · On-site

Posted Sep 24, 2026

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If you have what it takes to become part of the Vistra family and would like to start a promising career with a global leader, take a look at the exciting employment opportunities that are currently available and apply online. Job Summary As a BI, Analytics & AI Specialist, you will partner with cross-functional leaders to uncover, activate, and optimize growth opportunities. You will transform raw energy market and customer data into strategic, automated insights that drive millions in revenue impact while democratizing data access across the organization through natural language querying, self-service dashboards, bespoke analysis, and machine learning. This role will provide expertise in the following areas of the business: • Design and deliver AI-powered interactive dashboards using generative BI capabilities (natural language queries, automated insight generation) and performance reporting that enable real-time decision-making across retail portfolios. • Conduct deep-dive analyses to optimize customer lifecycle value through acquisition analytics, pricing optimization, churn modeling and assessment, customer engagement analytics, and advanced testing and measurement solutions. • Champion adoption of emerging AI/ML tools and methodologies, staying current with generative BI innovations (e.g., AI-assisted data preparation, automated anomaly detection, conversational analytics) to maintain Vistra's analytical competitive edge. • Mentor and develop junior analysts, fostering a culture of continuous learning and analytical excellence. Job Description Key Accountabilities Lead implementation of BI and AI-enhanced initiatives that identify profitable growth opportunities and optimize portfolio performance across Vistra's retail energy and customer markets, directly influencing pricing strategies and customer acquisition and retention initiatives. Own end-to-end BI solution development utilizing Python, SQL, Tableau, Power BI, Excel, Word, PowerPoint, generative BI tools, or other programming languages  to build executive dashboards and operational reports that enable stakeholders to make faster, data-driven decisions. Translate complex energy usage, pricing, customer profile and behavior data into clear, actionable recommendations for Pricing, Portfolio Management, Finance, Marketing, and Customer Experience teams and channels. Lead in-depth descriptive, diagnostic, predictive, and prescriptive analysis of portfolio performance and uncover root causes for trends in channel gains, portfolio and customer lifecycle losses, transactional margin performance, portfolio and product mix outcomes, turning findings into automated alerts and strategic action plans. Stay up-to-date with emerging technologies and industry best practices in BI. Lead evaluation and implementation of AI-enhanced BI platforms including generative analytics tools that enable natural language data exploration, automated insight surfacing, and predictive…