Business Development Representative
CoLab Software · St. John's, NL or Toronto, Ontario · Canada · On-site
Pay: CAD 70,000 – 110,000 a year
Posted Sep 25, 2026
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About CoLab
At CoLab, we help mechanical engineering teams bring life-changing products to market years sooner.
CoLab is the AI platform for driving stronger engineering decisions. Every design review in CoLab builds a knowledge repository of design feedback, decisions, and lessons learned - which AI agents draw from to flag issues on future designs before they compound. The more your team works in CoLab, the smarter it gets and the faster you arrive at the ideal design. Companies like Ford, Komatsu, and Johnson Controls use CoLab to catch issues earlier, eliminate rework cycles, and bring products to market faster.
Founded in St. John’s, Newfoundland, CoLab has grown quickly from our first customer in 2019 to a rapidly scaling company. We’ve recently been recognized on Deloitte’s Fast 50™ and Fast 500™ , and named a Canadian company to watch by The Globe and Mail and Financial Post.
About the role
CoLab is growing quickly, and we’re looking for a motivated Business Development Representative (BDR) to join our business development team. The ideal candidate is a go-getter with a knack for making conversations happen. You learn from every interaction you have. Our SDRs often transition into Account Executives, and we’re looking for people who are driven and eager to pursue that career path.
You’ll spend your days conducting research to connect with the right engineering leaders, engage in compelling conversations, and deliver qualified pipeline in the form of Sales Qualified leads (SQLs) and Sales Accepted Opportunities (SAOs) to our team of Account Executives. You are able to work independently but love to collaborate with teammates to fine tune best approaches. You are comfortable with – and eager to learn about – technical subject matter. For this role, you'll need to be comfortable with cold calls and ready to speak with people at all levels of an organization.
What you’ll do:
Generate qualified pipeline and drive growth by identifying, engaging, and qualifying prospective customers through a combination of cold calls, emails, and social outreach
Responsible for monthly and quarterly SQL and SAO targets
Act as the first point of contact for many of our prospects - you’ll represent the voice and values of our brand while uncovering pain points and aligning them to our solutions
Conduct in-depth account research to identify key decision-makers and understand organizational priorities, opportunities, and buying signals
Partner closely with Account Executives to set up high-quality meetings and ensure smooth handoffs for deeper discovery and deal progression
Maintain accurate records of your outreach and lead interactions in Salesforce and outreach, leveraging data and tools to optimize your approach and stay organized
Continuously improve by seeking out feedback, participating in regular coaching sessions, and developing both your sales and technical acumen
What you’ll need:
Demonstrated experience in a…