Business Development Representative
Digimarc · United States · On-site
Pay: USD 54,000 – 68,000 a year
Posted Sep 21, 2026
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About Us:
Digimarc Corporation (NASDAQ: DMRC) is the global leader in product digitization. A pioneer in digital watermarks, Digimarc connects every physical and digital item to a digital twin that enables the capture of product data, records events and interactions, and supports powerful new automations. Trusted to deter counterfeiting of global currency for more than 20 years, Digimarc is also recognized for ensuring product authenticity, improving plastics recycling, and more, with a commitment to promoting a prosperous, safer, and more sustainable world. In 2023, Digimarc was named to the Fortune 2023 Change the World list and honored as a 2023 Fast Company World Changing Ideas finalist. See more at Digimarc.com .
ABOUT THE ROLE...
We’re hiring a Business Development Representative (BDR) to drive pipeline for Digimarc’s digital watermarking solutions. Reporting to the Sr. Director of Marketing, you’ll own early-stage sales—from outbound prospecting through qualified opportunity handoff.
This is a high-impact role for a self-sufficient BDR who can run discovery, qualify using MEDDPICC, and build multi-threaded relationships with minimal oversight. You’re fluent in modern prospecting tools including but not limited to (Salesforce, Gong, Apollo, Hubspot) and use AI (e.g., ChatGPT, Claude) to research, personalize outreach, and scale your output.
Travel: ~10%
WHAT YOU WILL DO…
Generate qualified pipeline through targeted outbound (phone, email, social, events)
Identify and prioritize accounts based on ICP, use cases, and buyer pain
Run initial discovery and qualify opportunities using MEDDPICC
Capture and document key stakeholders (champion, economic buyer, decision criteria) for clean handoff to Account Executives
Build and multi-thread relationships across key accounts
Partner closely with Account Directors to progress opportunities
Create and iterate outbound cadences using Gong and performance data
Leverage AI tools to accelerate research, personalize messaging, and build repeatable workflows
Maintain hygiene in Hubspot, Apollo and Salesforce
Stay current on industry trends, competitive landscape, and messaging
Mentor junior BDRs as needed
WHAT WE ARE LOOKING FOR…
1–2+ years of SDR/BDR experience
Experience qualifying deals and navigating stakeholders (champion, economic buyer, etc.)
Familiarity with MEDDPICC or similar sales methodology
Experience with sales tools: Salesforce, Gong, HubSpot, Sales Navigator
Proven ability to use AI tools (e.g., ChatGPT, Claude) to improve prospecting efficiency and quality
Strong written and verbal communication skills; able to engage senior stakeholders
Comfortable in a high-activity, outbound environment (phone-first mindset)
Coachable, adaptable, and accountable to activity and pipeline metrics
Collaborative, team-oriented approach to pipeline generation
Benefits:
Comprehensive Benefits Including Medical, Dental, Vision, & Retirement Savings…