Business Manager, Sevilla
bacardi · Madrid · Spain · On-site
Posted Sep 25, 2026
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YOUR OPPORTUNITY
Being part of the On-Trade team developing our brands in the growing channels looking to gain market share in a profitable way. Belong to a team that is changing the model, with focus on developing our brands in the proximity channel.
ABOUT YOU
We are looking for primos who want be part of our Family and want to develop their career in a dynamic team. You need to be results oriented looking to develop the business as a founder in your RTM with focus on growing our Premium portfolio and Innovations and protecting the Core business.
RESPONSIBILITIES - WITH OUR CONSUMER AT THE HEART YOUR KEY FOCUS WILL BE
As part of the On-Trade team, you will need to contribute to deliver our 2 objectives: EFO & new model.
Being accountable for the implementation of the Commercial plan that delivers against customer programs agreed in the Country Integrated Activity Plan (IAP) specific to the On-Trade customers
Negotiate in the Point Sales to deliver Distribution & Visibility targets
You will drive use of Picture of Success and approach to activate our brands to influence consumers at the point of purchase.
You will identify opportunities and guide the development and execution of strategies to maximize Bacardi’s performance at On Trade customers in your region, achieving value creation.
SKILLS - THE SKILLS AND EXPERIENCE NEEDED TO CREATE YOUR LEGACY
Demonstrable track record of performance in Commercial, field sales experience preferred.
Demonstrable affinity with On Trade, Events and / or Promotions.
Solid ability to organize your work independently and effective.
Solid negotiation skills.
Good Communicator and an active listener.
Team player.
PERSONAL QUALITIES – SHARE OUR FOUNDER’S PASSION AND ENTREPRENEURIAL FLAIR
Family: make the matrix work, team playing, helping others.
Fearless: focus externally to win, looking for new business.
Founder: achieving the targets in a profitable way .
LEADERSHIP AGILITY
At Bacardi we care deeply about finding brilliant talent who can bring the following personal attributes to help elevate our 3Fs: Fearless, Family, Founder culture to the next level.
Belonging: You have a strong capacity to create a culture of ‘Belonging’, where people feel appreciated for who they are, what they do, and who they can become
Self-Awareness: You have high levels of self-awareness, are reflective and know yourself well, understanding both your own strengths and weaknesses and your impact on others
People Agility: You bring a deep ability to understand and relate to people and navigate through tough situations to harness and multiply collective performance
Results Agility : You demonstrate consistent delivery of results in first-time situations by inspiring teams, exhibiting a presence that builds confidence in yourself and others.
Mental Agility : You can think critically to penetrate complex problems and expand the possibilities by making fresh connections. You think…