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Consumer Market Insight Manager

mars · CHN-Shanghai-Shanghai · On-site

Posted Aug 18, 2026

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Job Description: Key Responsibilities   Drive Consumer & Market Understanding   • Lead consumer, customer and market research to uncover growth opportunities.  • Monitor market dynamics, competitors and emerging pet owner trends.  Enable Data-Driven Growth   • Partner with CRM, Digital and Data teams to leverage first-party data.  • Support segmentation, journey mapping, engagement and loyalty insights.  Accelerate Innovation & Decisions   • Support innovation pipeline through insight-led opportunity identification.  • Lead concept, communication and consumer validation studies.  Build Insight Capability   • Champion consumer-centric thinking across the organization.  • Bring new methodologies, tools and AI-enabled approaches to insights.  What Are We Looking For?   Experience   • 5+ years in CMI, Consumer Research, Analytics, Strategy or related functions.  • FMCG, Consumer Health, Retail, Mom-Baby industry experience preferred.  • Strong ability to influence business decisions and senior stakeholders.  Capabilities   • Strategic thinking and business acumen  • Consumer centricity and curiosity  • Data analytics and insight generation  • Storytelling and executive communication  • Collaboration, learning agility and growth mindset