Content Lead
AG Barr · Cumbernauld, Scotland, United Kingdom · On-site
Posted Sep 25, 2026
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Job Title: Content Lead
Location: Any UK hub ( Cumbernauld, Milton Keynes, Middlebrook, London with regular travel )
Contract and working pattern: Hybrid with 3 days on site, permanent 37.5 hours per week
Are you ready to Be Your Best Barr None?
Lets Grow!!!
We are all about Being Your Best Barr None and having a career with real Moments that Matter!
Employing around 950 people across the UK, we are proud to be a responsible business that takes care of our people, values diversity, gives something back to our communities and works to minimise our environmental impact.
For 150 years AG Barr has been building great brands and is home to some of the nations favourite flavours.
At our core is IRN-BRU, launched in 1901 and still going strong today, the vibrant RUBICON fruit based brand, Boost making every moment better with a caffeine kick, hydration hit or tasty treat, and FUNKIN where real fruit means authentic taste.
We also have a number of exciting owned brands within our portfolio including MOMA, which crafts quality oats into great tasting oat drinks and porridges.
There's never been a better time to join us!
What we’re looking for…
AG Barr's Content Lead is a specialist role responsible for shaping, evolving, and executing AG Barr's corporate brand identity through high-impact digital and visual storytelling. Acting as the organisation's "Content Editor," this role owns the end-to-end content plans across external digital platforms, including the corporate website, social channels, and corporate branding initiatives.
The role involves translating complex business milestones, investor relations, ESG goals, and employer branding initiatives into compelling narrative assets (video, photography, graphics, and copy). By collaborating closely with internal stakeholders and external creative and digital agencies, the Content Lead ensures a world-class user experience, continuously leverages data to optimise reach, and protects and enhances AG Barr’s corporate reputation.
As our Content Lead you will be responsible for...
Website Ownership & UX Development
Platform Management: Drive the continuous improvement, optimisation, and ongoing management of the AG Barr corporate website.
Stakeholder Collaboration: Partner with a third-party digital agency and cross-functional internal teams (Brands, Talent Attraction, Finance, ESG) to develop an outstanding corporate web presence.
Corporate Identity Alignment: Ensure the digital environment reflects global best practices and aligns perfectly with corporate branding goals.
End-to-End Content Strategy & Execution
Multi-Media Creation: Direct, hands-on expert production of corporate visual and written assets (video editing, brand photography and videography, blogs, articles, social content and multi-channel creative direction).
Internal Channel Maximisation: Accountable for maximising the content created for external channels across internal channels as well, adapting it where…