Content Marketing Manager (w/m/d) - Returnless

Your mission Our subsidiary company Returnless from the Netherlands is looking for a Content Marketing Manager (w/m/d).   We’re looking for a creative content marketer to put Returnless on the map in Germany. We’ve built a strong reputation in the Benelux region. It’s up to you to establish our solution in Germany as well. Your content will determine how German online stores get to know Returnless. You’ll create content that genuinely helps German e-commerce stores, and you’ll ensure that content reaches its audience. You’ll collaborate with the marketing team on campaigns: you’ll translate and localize campaigns for the German market and ensure they’re picked up and shared within the JTL network. In addition, you’ll have the freedom to identify opportunities in Germany on your own and develop content around them. And that goes beyond just text: visuals, videos, and photos are also part of your job. You’re a native German speaker and fluent in English , both spoken and written. Do you also speak Dutch? That’s not a must, but it would be very  gezellig ;)  Do you live near our office in Eindhoven? Great! Do you live a bit further away? Then working remotely is an option, though we’d love to see your face at the office every now and then. You’ll create and visually design content for the German market: websites, blogs, PR articles, social media posts, presentations, and emails . You name it! You’ll contribute ideas for upcoming campaigns and translate and localize them to make them as appealing as possible to German readers You’ll create content that not only inspires German online stores but also connects them with us, such as white papers, webinars, and landing pages You’ll ensure our German content is easily findable in (AI) search engines: you’ll conduct keyword research, optimize the website and blogs, and track rankings You’ll identify content opportunities in Germany, such as trends, regulations, and customer stories, and develop them You’ll create German customer case studies in collaboration with our customers and the Customer Success team You’ll create content related to German events , such as JTL Connect: before, during, and after the event You’ll ensure our content is picked up and shared within JTL and the broader German e-commerce ecosystem You’ll measure the performance of your content, including organic traffic, reach, engagement, and leads, and make data-driven adjustments You’ll be part of the marketing team and work closely with Sales, Product, and Customer Success to better understand the market and our product Your profile you work independently  and take ownership of your own content and results you think in terms of performance : you want to know what works and why you proactively identifie opportunities and  get to work on them right away you work in a structured and campaign-based way, with an eye for planning and deadlines you are punctual  and have a smooth, creative writing style you have a basic…