Digital Marketer

JOB DESCRIPTION – DIGITAL MARKETER Job Title: Digital Marketer Department: Marketing Job Type: Full Time Location: Kampala Uganda About Us LITARM Consults is a fast-growing, innovative start-up offering integrated solutions in Recruitment, Manpower Management Services, Strategic Business Consulting, Business Process Automation (BPA), Training & Capacity Building, and Managed Project Services (MPS). Our client-focused approach and adoption of smart technologies ensure efficiency, reliability, and value creation. As we continue to expand, we are seeking passionate and driven professionals to grow with us and make a tangible impact. Job Purpose On behalf of our Client Theocom, We are seeking a creative and results-driven Digital Marketer to strengthen our online presence, grow brand visibility, and drive customer engagement across digital platforms. The role will focus on social media management, content creation, digital campaigns, and performance tracking aligned with business growth objectives. Key Responsibilities Social Media Management Manage and grow company's social media platforms (Facebook, Instagram, LinkedIn, X/Twitter, TikTok, YouTube). Develop and implement social media strategies aligned with brand and sales objectives. Schedule, publish, and monitor posts while actively engaging with followers and responding to inquiries. Track social media performance and provide regular analytics reports. Content Creation & Branding Create compelling content including graphics, short videos, reels, captions, blogs, and product stories. Develop storytelling content highlighting coffee processing, sourcing, quality standards, and brand values. Coordinate photo and video shoots for products, factory processes, and events. Ensure consistent brand tone, messaging, and visual identity across all platforms. Digital Marketing & Campaigns Plan and execute digital marketing campaigns to promote products, brand awareness, and market expansion. Manage paid digital advertising (social media ads, Google Ads where applicable). Support product launches, promotions, and seasonal campaigns. Optimize website and online listings for visibility and engagement (basic SEO). Market Engagement & Growth Identify digital trends, customer insights, and market opportunities within the coffee and agribusiness sector. Collaborate with sales and operations teams to align digital efforts with business goals. Support partnerships, events, and exhibitions through digital promotion. Reporting & Analytics Monitor KPIs such as reach, engagement, conversions, and website traffic. Prepare monthly performance reports with insights and improvement recommendations. Continuously test, learn, and optimize content and campaigns. Qualifications & Experience Bachelor's degree in Marketing, Business Administration, Communications, or a related field Professional certifications in digital marketing (e.g., Google Ads, Google…