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Director, Pharma Media

MERGE · Boston, MA · United States · On-site

Pay: USD 122,950 – 147,550 a year

Posted Aug 21, 2026

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At MERGE, we are Built Different . We are a marketing and technology agency purpose-built for the intersection of health and wellness—where human impact matters most. By weaving storytelling through technology, we move beyond traditional engagement to Whole Human Marketing. This approach recognizes that humans are multidimensional and complex, and uses AI to ensure every brand interaction feels natural, contextual, and relevant. This commitment to human-first innovation is what brings us together and propels us forward. We are united by our North Star: to unite people and brands to empower healthier, happier lives. Emerge to the Top of Your Career At MERGE, we strive to create a superior work experience where talented and ambitious people grow. An experience that encourages people to think higher and feel deeper. An experience where people engage their minds and hearts to do the best work of their careers. As our Director, Pharma Media, you will… Help lead media strategy and delivery across one of our fastest-growing areas of pharmaceutical work. In this hands-on leadership role, you’ll own day-to-day media strategy for assigned accounts, build connected HCP and DTC audience plans, and serve as a trusted partner to both clients and internal practice leads. You’ll bring the agility to adapt quickly in a changing industry, the sharp ability to connect media execution to real client goals, and the humility to collaborate seamlessly across cross-functional teams. What You’ll Do Lead Strategy & Accounts: Own day-to-day media strategy development and client relationships for pharmaceutical accounts, focusing heavily on HCP audiences and integrated HCP/DTC programs. Build Audience & Channel Plans: Translate client business objectives into clear audience strategies, channel recommendations, activation priorities, and optimization plans across HCP and DTC segments. Partner Cross-Functionally: Collaborate closely with MERGE’s Applied Intelligence, Discoverability, Programmatic, and Social teams to deliver seamless, fully integrated media solutions and bring data insights directly into planning. Guide Campaign Performance: Monitor active program performance, guide teams in translating data into actionable optimizations, and keep campaigns aligned with client objectives. Drive Business Growth: Help identify organic growth opportunities by introducing clients to MERGE’s differentiated offerings—such as HCP + DTC Performance Link, HCP/DTC Maestro, and Decision-Back consulting—while supporting new business pitches. Develop Talent & Stay Ahead: Guide and mentor junior team members while staying continuously current on pharma marketing shifts, HCP behaviors, AI, privacy, and emerging channels. What Success Looks Like You’ll elevate the strategic quality, rigor, and effectiveness of our pharma media work. Recognized as a sharp strategist and collaborative partner, you'll successfully connect audience, channel, performance, and data…