Director, Product
Evismart · Vancouver, BC, Canada · On-site
Posted Jun 25, 2026
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The Real Talk
Right now we've got four product pillars that need coordination, Product Managers (Revenue Engineers) who need unblocking, and frankly, we need someone who can run with this independently.
If you're looking for a well-defined role with clear swim lanes and quarterly OKRs already mapped out, this isn't it. But if you've done product leadership at a vertical SaaS company or a services-to software hybrid where you had to figure out a complex domain on the fly, we should talk.
What's Actually Going On Here
One of the biggest challenges dental labs face is administrative chaos. We build the software, outsourced CAD design, and workflow automation that fixes that.
A Command Center is the surface a specific person in a dental lab — the designer, the QC tech, the shipping coordinator — is supposed to start their day in. The measure of whether one worked isn't whether it shipped. It's whether the person whose job it was built for opens it in a normal week.
Two things are missing between here and there. Nobody has written the spec that says what a Command Center must contain, what's optional, and what stops it shipping. And nobody is in the labs finding out what those jobs actually look like.
You'd own both.
What You'll Own
Own the Command Center framework:
Write the spec - what every Command Center must have, what's optional, what stops it from shipping
Get into dental labs in person and create products tailored to them
Measure it on whether the lab role it was built for actually uses in a normal week
Keep the pillars coordinated:
Unified Digital Intake (our wedge product)
AI-Powered Quality Control (RX and scan validation)
EviSmart Comm (case communication - this one's urgent, competitive pressure)
Autonomous CAD (AI-powered design automation)
Unblock the Team:
Jump in when squads hit walls - could be technical, design, cross-functional, whatever
Help scope their 30/60/90 gates
Review gate deliverables before they come to leadership
Spot dependencies across squads and actually resolve them
Run product operations:
Own the roadmap (what ships when, what we're trading off)
Weekly product sync across squads
Work with CTO/GM on engineering priorities
Coordinate AI squads across different locations
Stay close to customers:
Get on customer calls - see the "losing customers to admin chaos" problem yourself
Turn customer pain into something we can build
Keep an eye on what competitors are doing
What We Need
Requirements:
10+ years in product, at least 5 leading product teams at B2B SaaS or tech-enabled services companies
You've actually shipped products in messy, unclear situations (not just managed a roadmap someone else defined)
You've worked with distributed engineering teams, ideally in APAC time zones
You can switch gears between strategic roadmap planning and tactical "let's debug this UX flow right now"
You get AI/ML products - you don't need to code, but…