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General Manager - Germany

Freenow by Lyft · Hamburg, Germany · Hybrid

Posted Sep 22, 2026

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Location: Berlin or Hamburg At Freenow by Lyft, we are on a mission to empower smarter mobility decisions, helping people to move freely and cities to thrive. Following Lyft's recent acquisition of Freenow in Europe, we are seeking an experienced leader to drive growth in our German and Austrian operations, serving as the critical bridge between global strategy and local execution. You will excel at managing relationships up and down the organization, ensuring central roadmaps align with German market realities while driving hyper-local growth. Reporting directly to the VP Operations, Europe, you will steward the Freenow by Lyft business across Germany and Austria, serving as a key driver of local market growth. In this role, you will collaboratively steer the P&L alongside regional and central leadership, combining strategic vision with hands-on operational oversight. As a strong representative for the Freenow by Lyft brand, you will align the needs of different customer segments while building and managing regulatory and stakeholder relationships that support our local operations and long-term growth. YOUR DAILY ADVENTURES WILL INCLUDE: You will play a key role in driving our German and Austrian operations. This role combines strategic leadership, commercial acumen, stakeholder management, and hands-on execution to support Freenow by Lyft's growth in the market. P&L Management & Commercial Acumen: Collaboratively steer the German and Austria P&L alongside regional leadership, proactively negotiating for the resources and investment needed to fuel local growth. Collaborate with the Marketplace Performance team to steer supply and demand, leveraging understanding of unit economics to optimize the dynamic marketplace. Identify and develop new revenue streams from concept to realization, including growth pillars such as Medical and Dispatch solutions. Operational Excellence & Growth: Lead the "Local Growth Team" model, inspiring a high-performing team to out-execute competitors through hyper-local market insights and operational agility. Masterfully navigate the matrix, acting as the chief advocate for Germany/Austria to ensure central Product and Tech roadmaps are tailored to local supply and demand nuances. Build and manage relationships with regulators, government bodies, driver associations, and other relevant external stakeholders to support a stable operating environment and long-term market development. Represent Freenow by Lyft in the region, engaging the press and public stakeholders to build brand trust and a localized competitive advantage. Translate global strategy into local execution, balancing marketplace efficiency with local customer needs. TO BE SUCCESSFUL IN THIS ROLE: We're looking for a leader who thrives in a dynamic environment and combines strategic thinking, operational expertise, and strong commercial capabilities. Proven experience leading senior teams with P&L ownership. Strong…