Growth Lead

Job Summary: As the Growth Lead, you will be at the forefront of the online sales channels and will be managing e-commerce operations, creating online sales campaigns, and optimizing customer experiences. This role is a P&L management role for the individual sales channels like Shopify and all other online marketplaces where the brand is listed and where they will be listed. With 6+ years of experience in the D2C e-commerce space, you will build & lead a dynamic team. Key Responsibilities: E-commerce Strategy: Develop and execute strategies to achieve online sales targets and enhance customer engagement. Define clear objectives, provide direction, and ensure timely delivery of high-quality work from the team and from agency partners Marketplace Management: Build, manage and improve listings and sales on Indian & global marketplaces such as Myntra, Ajio, Flipkart, Amazon etc. Website Management: Oversee daily operations of the brand's website, ensuring optimal functionality and user experience. Use data to optimise campaigns and improve KPIs Digital Marketing: Work with the team to improve performance marketing, run email & whatsapp marketing campaigns. Ensure participation in all marketplace sales/events etc. and work closely with them to run Product Listing Ads (PLA) profitably to scale growth on marketplaces Sales Analysis: Analyze website and marketplace performance, sales data, and customer behavior to identify growth opportunities Inventory Management: Coordinate with the production/factory team for optimal inventory levels and product availability across channels Customer Experience: Enhance the online shopping experience through best practices in UX/UI and personalized interactions Vendor Management: Manage relationships with payment gateways, logistics providers, digital marketing agencies etc. Team Leadership: Lead and mentor the team, fostering a culture of continuous improvement Qualifications: Bachelors degree in Business, Marketing, or a related field; MBA preferred Minimum of 6+ years of growth/sales/e-commerce experience, preferably in the apparel industry Proven track record of driving online sales and improving customer experiences Strong analytical skills and data-driven decision-making abilities Excellent knowledge of e-commerce platforms and their operations Exceptional leadership and team management skills Excellent communication and interpersonal skills