Key Account Manager (E-Commerce)

Job Description: Key Account Manager (E-commerce) The Key Account Manager (E-commerce) is responsible for driving online sales, brand visibility, and customer experience across LUXASIA’s e-commerce channels, including brand.com, marketplaces, and key retail partner platforms. This role leads commercial planning, campaign execution, platform optimization, and cross-functional coordination to deliver sustainable growth for prestige beauty brands in line with business objectives. Key responsibilities Commercial management Own e-commerce sales performance and deliver against monthly, quarterly, and annual revenue targets. Build and execute commercial plans across direct-to-consumer and marketplace channels. Manage online assortment, pricing, promotions, bundles, and launch calendars in alignment with brand strategy. Monitor sales, traffic, conversion, AOV, and other performance metrics to identify growth opportunities and risks. Drive sell-out through effective campaign planning, trading actions, and demand generation. Channel management Manage day-to-day operations of brand websites, marketplaces, and third-party e-retail platforms. Ensure product listings, content, visuals, navigation, and merchandising are accurate, optimized, and on-brand. Partner with regional, local, and brand teams to ensure strong online execution across all key channels. Build strong relationships with platform and marketplace account managers to unlock growth opportunities. Campaigns and digital execution Lead end-to-end execution of online campaigns, product launches, and key trading moments. Coordinate with marketing, CRM, media, design, and brand teams to ensure timely and effective campaign roll-out. Support traffic generation through paid media, affiliates, SEO/SEM, social commerce, and CRM where relevant. Ensure all online activations reflect brand guidelines and premium customer experience standards. Site merchandising and optimization Oversee website and marketplace merchandising to maximize discoverability and conversion. Use data and customer insights to improve landing pages, product detail pages, search, and onsite journeys. Recommend and implement A/B testing, UX improvements, and conversion rate optimization initiatives. Maintain high standards for content quality, stock visibility, and campaign readiness. Operations and customer experience Work closely with supply chain, customer service, finance, and operations teams to ensure smooth order fulfillment and service levels. Monitor stock availability, forecasting inputs, and stock health to minimize lost sales and overstock risks. Resolve operational issues impacting customer experience, including order flow, returns, cancellations, and fulfillment delays. Ensure e-commerce processes comply with internal controls, platform requirements, and local regulations. Analytics and reporting Prepare regular business reviews with clear insights on sales, traffic, campaign…