Lead Creator Manager (all genders)

THE ROLE & THE TEAM Join Zalando’s Creator Management team as a Lead Creator Management and help shape how we plan, activate, and scale our creator community. We’re changing influencer marketing by building a high-performing network of creators who drive engagement and brand affinity. As a Lead Creator Management, you will lead a team of up to 10 Creator Managers who deliver engaging content across our platforms. Moving beyond day-to-day administration, your focus will be on driving operational improvements, understanding rapidly changing social trends, and leveraging data to dictate how content performs. You will also oversee how creators are selected and onboarded, and ensure robust data reporting on creator performance. We will create and share style inspiration that's relevant and interesting to all our diverse Zalando customer base across all our Zalando platforms to keep them coming back again and again. You’ll be a social-first native, deeply understanding what connects on channels like Instagram and TikTok to ensure our output is always high-impact. WHAT WE'D LOVE YOU TO DO (AND LOVE DOING) Lead, Mentor & Empower Your Team: Be your team's biggest fan. Lead and mentor a team of up to 10 Creator Managers, taking ownership of their professional development, 1:1s, and performance reviews. Set clear goals aligned with Content & Marketing objectives, empowering your team with the freedom to execute while providing strategic coaching.   Project Management: You’ll be responsible for overseeing and enabling additional projects within the team such as local market activations and proposition marketing teams like beauty, sports and kids. You’ll manage and balance the capacity within the team as well as be responsible for maintaining the overall project pipeline.   Manage a Multi-Tiered Creator Ecosystem: Direct the relationship strategy across a diverse portfolio of creators. You will guide your team in applying the right management models based on scale and discipline, ranging from light-touch testing and validation with emerging creators, to high-touch, bespoke management for macro-creators driving strategic brand-building.   Define Core Processes & Frameworks: You’ll be responsible for working with the broader team to define and improve our core creator management processes and the performance management framework for creators.   Drive Operational Improvements & Innovation: Spearhead the evolution of our creator programs by identifying opportunities for operational excellence. Experiment with new tooling, collaborate closely with product and tech teams, and optimize our ways of working to scale the program efficiently. Champion the Creator Experience: Act as the ultimate point of escalation for creators and Creator Managers. Gather feedback (e.g., via the design and execution of creator surveys and interviews) to inform new strategic creator management initiatives.   Drive Content Strategy & Trend Forecasting: Act as the…