Litigation Marketing Specialist – Business Litigation

Litigation Marketing Specialist – Business Litigation Cooley is seeing a – Litigation Marketing Specialist – Business Litigation to join the Marketing and Client Development team. About Cooley: Cooley is a global law firm with an expansive practice and more than 3,000 employees and partners worldwide. We value and celebrate diverse perspectives and strive to create a workplace where every individual can thrive. At the core of Cooley’s success is the exceptional talent and unwavering spirit of our people. We embrace individuality while fostering a ‘one-firm’ culture where collaboration and creativity thrive. Our people are the foundation of our success and the driving force behind everything we do. Hybrid Schedule Philosophy : As part of the Cooley culture, we recognize and appreciate the value of being together, in person, to build comradery with others in the office and to be a contributing member of the Cooley office. However, we also appreciate the benefits and flexibility that come from remote working. As such, the default assumption for employees and partners is a hybrid schedule: some in-office presence and some work from home days absent certain essential in-office roles that require five (5) days/week in-office. Position summary: This role is part of the Business Unit Marketing Team, which acts as the strategic consultant to, and primary bridge between, practice group leadership and the broader Marketing & Client Development organization. This team translates commercial objectives and competitive insight into marketing and client development plans. They work across Marketing & Client Development to activate these plans, offering the appropriate level of strategic and tactical support tailored to the needs of each business unit. Specific duties and responsibilities include, but are not limited to, the following: Position responsibilities: Collateral Maintenance: Provide ongoing updates and maintenance for practice descriptions, brochures, and digital bios to ensure "Always Ready" availability. CRM Data Hygiene: Maintain the integrity of practice-specific contact lists and relationship data within the CRM, ensuring accurate segmentation for campaign enablers. Logistical Material Support: Coordinate the assembly and distribution of standard marketing kits and attendee materials for practice-led events and initiatives. Standard Activity Reporting: Pull recurring reports from firm technologies to track practice group activities, pitch volume, and pipeline status for BU leadership. Matter Experience Entry: Support the practice by inputting matter details and credentials into the firm’s experience database. Sponsorship Tracking: Maintain the tracker for all BU-specific sponsorships, deadlines, and required deliverables to ensure all benefits are realized. Digital Profile Coordination: Liaise with attorneys to facilitate regular updates to partner biographies and external legal directory profiles. Administrative Project Support:…