Managing Director, Corporate Events

At NASCAR, you will work alongside passionate people creating experiences fans feel and helping shape the future of sports and entertainment. NASCAR is seeking a strategic and experienced Managing Director, Corporate Events, to lead the Corporate Events team and oversee a portfolio of high-profile events. This leader will shape event strategy, guide planning and execution, manage budgets, and create exceptional experiences that bring the NASCAR brand to life. Working closely with executive leadership and teams across the organization, the Managing Director will bring people, partners, and resources together around one integrated vision for each event. What You’ll Do Lead the strategy, planning, and execution of NASCAR’s corporate event portfolio in partnership with executive leadership, internal business units, industry stakeholders, agencies, and external partners. Lead, coach, and develop the Corporate Events team while managing staffing, assignments, workloads, and performance. Serve as the senior point of accountability for corporate events and the primary relationship leader for internal event partners. Lead the event intake and briefing process, establishing clear objectives, audiences, budgets, timelines, responsibilities, and measures of success. Maintain the master corporate events calendar and provide visibility into priorities, staffing needs, budgets, scheduling conflicts, and organizational capacity. Partner with senior leadership to determine the staffing, resources, agency support, and investment needed to deliver company priorities. Coordinate with teams across Entertainment, Creative, Show Production, Premium Hospitality, Executive Services, Food and Beverage, Content, Communications, Industry Services, and Live Event Operations to develop integrated event plans. Establish consistent planning processes, standards, templates, and tools that strengthen communication, efficiency, and accountability. Lead project updates, readiness reviews, executive presentations, and other key planning milestones. Select and manage venues, agencies, production partners, vendors, and event technologies, ensuring alignment with approved scope, budget, schedule, and NASCAR standards. Oversee the guest experience, including invitations, registration, communications, credentials, seating, hospitality, guest flow, and reporting. Direct event operations, including venue logistics, transportation, parking, security, access control, signage, deliveries, permitting, safety, and on-site execution. Manage event budgets, forecasting, contracts, purchase orders, invoice reconciliation, scope changes, and final financial reporting. Identify operational, financial, contractual, safety, reputational, and guest-experience risks and ensure appropriate contingency plans are in place. Serve as the senior on-site leader for major corporate events, providing clear direction, decision-making, and escalation support. Lead post-event evaluations and…