Marketing Manager
ITHR Technologies Consulting LLC · Bengaluru, Karnataka, India · On-site
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Job Title: Marketing Manager Experience Required: 8-12 Years Location: Bangalore, India
About the Role:
Company Name: ITHR Technologies Consulting LLC
We are seeking a dynamic and experienced Marketing Manager to join our team in Bangalore. The ideal candidate will have a strong background in marketing strategy, event management, and alliance management within the SAP ecosystem. This role requires a blend of strategic thinking, hands-on campaign execution, and a deep understanding of CRM platforms and marketing tools like Mailchimp.
Key Responsibilities:
1. Alliance and Partnership Management:
Develop and nurture strategic relationships with SAP and other technology partners.
Act as the primary liaison for SAP alliance initiatives, ensuring alignment with business goals.
Collaborate with internal teams to leverage alliances for joint marketing opportunities.
2. Event and Roadshow Management:
Plan, organize, and execute high-impact events, including roadshows, seminars, and webinars.
Coordinate all aspects of event logistics, including venue selection, vendor management, and on-site execution.
Ensure brand visibility and lead generation through impactful event experiences.
3. Campaign Strategy and Execution:
Develop and implement multi-channel marketing campaigns that drive engagement and generate leads.
Leverage Mailchimp and other marketing automation tools to manage email marketing campaigns.
Monitor and analyze campaign performance, providing insights and recommendations for optimization.
4. Content and Collateral Development:
Collaborate with content creators to develop marketing collateral, including brochures, case studies, and presentations.
Ensure consistent messaging and branding across all materials.
5. CRM Management and Analytics:
Utilize CRM tools to track customer interactions, manage leads, and optimize the sales funnel.
Analyze marketing data to measure the effectiveness of campaigns and report on KPIs.
Required Skills and Experience:
8 to 12 years of experience in marketing, with a focus on B2B technology marketing.
Proven experience managing alliances and partnerships within the SAP ecosystem.
Expertise in event planning, roadshows, and large-scale marketing initiatives.
Hands-on experience with CRM platforms and marketing automation tools (e.g., Mailchimp).
Strong analytical skills with the ability to interpret data and make data-driven decisions.
Excellent communication and interpersonal skills, with the ability to collaborate across teams.
Preferred Qualifications:
Knowledge of SAP products, solutions, and market trends.
Certification in marketing, project management, or event management.
Why Join Us?
Opportunity to work with leading-edge technologies and global brands.
Collaborative and innovative work environment.
Competitive salary and professional growth opportunities.
If you are a results-driven marketing professional with a passion for technology…