Marketo Engineer

Who We Are WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. In a world where Al is reshaping how companies drive growth, we lead clients in business transformation and marketing modernization, connecting strategy directly to execution. Our 12,000 experts in engineering and platforms, commerce, consulting, content transformation, CRM, and CX work within a unified global operating unit across 40+ markets. WPP Enterprise Solutions works alongside best-in-class partners including Adobe, AWS, Braze, Google, Microsoft, Salesforce, and Shopify, as well as innovators in AI, to deliver growth solutions tailored to the needs of our clients’ businesses. VML, part of WPP, supports WPP Enterprise Solutions by helping brands activate transformation through creativity and experience. The opportunity We are seeking Adobe Marketo Engineers with 4–6 years of specialized hands-on experience and at least 6+ years of overall experience in application development. Candidates must be proficient in B2B marketing automation, platform support, campaign orchestration, and integrating Marketo with Adobe Experience Cloud products. The role involves solution design, workflow optimization, troubleshooting, and ensuring scalable, connected marketing operations. Key Responsibilities Design, configure, and optimize Adobe Marketo automations, campaigns, and workflows. Develop and maintain Marketo programs, nurture streams, scoring models, and segmentation. Integrate Marketo with Adobe Experience Cloud and other enterprise platforms. Provide platform support, troubleshoot issues, and ensure optimal campaign performance. Analyze marketing workflows to improve efficiency and automation maturity. Collaborate with marketing, product, and technology teams to design scalable solutions. Ensure data hygiene, governance, and adherence to marketing best practices. Develop and maintain documentation, SOPs, and operational guidelines. Required Skills & Qualifications 4–6 years of hands-on Adobe Marketo experience. 6+ years of overall experience in application development or marketing technology. Strong expertise in B2B marketing automation, lead management, and campaign operations. Hands-on experience with Marketo APIs, integrations, and customizations. Experience using Adobe Experience Cloud products. Strong analytical, troubleshooting, and problem‑solving abilities. Excellent communication and stakeholder‑management skills. Additional Preferences Experience with CRM systems such as Salesforce or MS Dynamics. Knowledge of marketing analytics and reporting tools. Marketo Certification (preferred). Understanding of Agile methodologies. What we can offer you Alongside the opportunity to work with some of the most exciting brands around the world, we’ll also prioritise your career development and help you grow your skills. We’ll empower you to make a…