Merchant

Position Overview The Merchant is responsible for developing and executing category-level strategies that support the broader department and brand objectives. This role manages the day-to-day performance of the category, translating department direction into strong assortments that drive sales and profitability. Responsibilities include analyzing market trends, building and managing assortments, optimizing pricing and promotions, and partnering closely with cross-functional teams to deliver against financial and product goals. The Merchant ensures the category meets or exceeds sales and profit targets while contributing insights that inform broader merchandising strategies. The role requires strong market awareness, analytical skills, and effective cross-functional collaboration. Position Details Work Environment: At Duluth Trading Company, we value face-to-face interactions that foster our culture of learning, creativity, and teamwork. The role is based at our headquarters near Madison, WI. You will work in the office Monday through Thursday, with the option to work from home on Fridays if you prefer. What You’ll Do: Accountable for profitable sales and healthy business metrics Directly responsible for the selection of merchandise and assortment planning, by channel Drive color counts, color rank, sales, and assortment recommendations, by channel Collaborate with the Senior Merchant on the season’s strategy and buy of the assortment, owning color counts, color rank, sales, and assortment recommendations Analyze business performance on a weekly basis, presenting results to leadership and cross-functional partners Ensure assortment and sales plan aligns with merchandising strategies and will achieve planned category growth Set up and maintain assortment planning tools, including styles, colors, and product flow Responsible for catalog proofing and catalog merchandising for own category Act as key partner in milestone meetings, supporting category initiatives and presenting on business Accountable for full understanding and support of planning and inventory strategy Always have clear understanding of the competition and drive decisions to fill assortment white space Present in quarterly hindsighting of business, clearly articulating what worked vs. what didn’t and growth opportunities Partner with planning on reviewing future season sales plans, as well as future season planning Drive pre-season road mapping, strategy and business needs Review and align to planning’s in season suggestions at read and react, OTB meetings Review and align to planning’s buy strategy suggestions Partner with design team to evolve proven products and introduce new ideas to drive a new customer Initiate and perform additional ad hoc analytical assignments as required Initiate pre-season sales projections Responsible for determining competitors that relate to your category of business for your team Knowledge of an…