Performance Marketing Executive

PERFORMANCE MARKETING EXECUTIVE · ONSITE, BENGALURU Role Performance Marketing Executive Location Client Office, 2nd Main Road, Sadashivanagar, Bengaluru Employer Squadra Media Private Limited Experience 1–3 years in performance marketing Type Full-time · Onsite · Work from office Squadra Media is looking for a Performance Marketing Executive to join a dedicated on-site team for one of our clients in Bengaluru. This is a newly created, execution-led role, working alongside and under the direction of the Performance Marketing Manager. You'll support the client's paid media activity across all platforms — campaign setup, daily monitoring, tracking hygiene, data compilation, reporting and testing support. Strategy, budgets and client recommendations sit with the Performance Marketing Manager; your job is to make sure the work is built correctly, runs cleanly and is measured accurately. Accuracy matters more than volume — catching the wrong tracking, budget cap or audience before launch is core to the role. ELIGIBILITY CRITERIA Experience: 1–3 years of hands-on experience in performance marketing / paid media. Platform knowledge: Working knowledge of Google Ads, Meta Ads, LinkedIn Ads or similar paid platforms. Campaign execution: Ability to build campaign structures, ad sets, audiences, placements, schedules and budget caps accurately as per an approved media plan. Tracking hygiene: Understanding of UTM parameters, conversion tracking and pixel verification. Attention to detail: Strong QA mindset — comfortable running structured pre-launch checks covering budget, targeting, tracking, links, creative and schedule. Data & reporting: Comfortable compiling and maintaining performance data, trackers and first-cut reports. Communication: Clear, proactive communicator, able to flag anomalies early rather than waiting for a scheduled review. Work arrangement: Willing and able to work full-time from the client location in Sadashivanagar, Bengaluru. This role has no work-from-home option. Language: Fluent written and spoken English. GOOD TO HAVE Experience with A/B or multivariate testing setups. Google Ads / Meta Blueprint certifications or equivalent. Exposure to F&B, retail, lifestyle or D2C brands. Experience coordinating with creative/design teams on ad variants and resizes. Familiarity with performance marketing reporting tools and trackers. WHAT YOU'LL DO 1 Campaign Setup & Build Build campaigns across Google Ads, Meta Ads, LinkedIn and other paid platforms as directed by the Performance Marketing Manager. Set up campaign structures, ad sets, audiences, placements, schedules and budget caps as per the approved media plan. Upload creatives and copy correctly against the right campaigns, formats and placements. Follow naming conventions and account structure standards without exception. Run a pre-launch QA check on every campaign before it goes live. 2 Daily Monitoring & Optimisation Support …