Digital Marketing Manager - CTV/OTT, Direct Buying and Programmatic

At DCMN, we are pioneers of Brandformance® marketing - blending creative brand-building with performance-driven video advertising to deliver measurable growth across channels like CTV, TV, online video, and social. With over 14 years of experience, headquartered in Berlin, Germany and operating globally, we empower digital-first brands and startups worldwide to break through the noise and dominate their markets with data-driven strategies. Join us as a (Senior) Digital Marketing Manager and be the one who drives cutting-edge CTV/OTT campaigns for a major US client, manages direct partnerships with premium publishers, and shapes the future of performance marketing. If you are passionate about growth, collaboration, and continuous learning, this is where your expertise will thrive and make a real difference. Proven hands-on experience across direct, IO, and programmatic channels is essential! Please note: This role is open to candidates based in the U.S. Eastern Time zone . As our legal entity is in New York, we can currently only hire people who live in New York or in nearby areas where cross‑state employment is possible (for example, parts of New Jersey and Connecticut). We prioritize applicants who can work closely with our Berlin-based teams to ensure smooth communication and strong time-zone alignment. You will be working in: English. Any additional language is a bonus. How you will make an impact: You'll own the campaign lifecycle for CTV/OTT, OLV and Display activations with premium US publishers and platforms such as Fox/Tubi, Disney+/Hulu, Paramount/Pluto, Amazon Prime Video, Samsung and LG. Manage direct/IO deals end to end: publisher negotiations, insertion orders, campaign set-up, delivery monitoring, optimization and reporting. Negotiate PMP and PG deals with publishers and SSPs, and activate them through DSPs such as The Trade Desk and Amazon DSP Together with internal teams like Growth and Media Buying, you'll develop strategies, media plans and forecasts, with a strong focus on peak season planning and pacing. Communicate and present confidently to clients: strategies, report data and recommendations. You'll work together in a team of other Digital Marketing Managers, collaborating towards the success of the campaign and sharing knowledge. Stay ahead of industry trends by testing new tools, publishers and partners in the US CTV landscape. Skills you need to be successful: 4+ years of hands-on experience in Digital Marketing, at an agency, DSP/ad tech platform, publisher or digital-first brand/start-up. 2+ years of hands-on experience with direct/IO buying in the US market, including negotiating and managing publisher deals, and solid knowledge of IO, PG and PMP buying methods. Strong experience with CTV/OTT campaigns and the main US players: how to buy, KPIs, different ad formats, benchmarks, and reporting. Experience with Display placements in the CTV environment (e.g.…