Product Manager

Job Title Product Manager Requisition JR000015927 Product Manager (Open) Location Malvern, PA Additional Locations Job Description Summary The Product Manager will support execution of the professional/HCP marketing strategy for a new product launch and in-line products, translating brand strategy into tactical deliverables that enable effective field force engagement. Working closely with Marketing and cross-functional partners, this individual will help bring the brand strategy to life through strong execution, sales force resource development, brand planning support, and launch readiness activities for a first-in-category product. Scope of Authority • Supports development and manages execution of assigned HCP marketing initiatives aligned to approved brand strategy and launch objectives • Manages assigned components of the tactical budget, including spend tracking, forecasting support, and escalation of risks or variances • Operates within approved strategic direction while recommending tactical approaches to achieve defined marketing objectives and launch milestones • Recommends and executes approved business plan tactics for assigned initiatives, with guidance and approval from marketing leadership • Leads cross-functional execution of approved tactics in partnership with Sales, Training, Analytics, Regulatory/Legal/Medical, agency partners, and other key stakeholders Job Description Key Accountabilities Manages execution of assigned HCP marketing tactics, translating approved brand strategy into field resources, project plans, and launch deliverables. Supports brand planning, forecasting, and budget management through performance insights, field feedback, execution learnings, and spend tracking. Partners cross-functionally with Sales, Training, Analytics, Regulatory, Legal, Medical, agencies, and other stakeholders to develop, approve, and implement assigned initiatives. Maintains understanding of product performance, customer insights, market dynamics, and competitive activity to identify opportunities, risks, and execution barriers. Ensures promotional materials and field resources are customer-focused, strategically aligned, and compliant with applicable requirements. Education & Experience B.S. Degree is required, MBA preferred Minimum 2+ years of relevant marketing, sales, project management, or pharmaceutical/healthcare experience Pharmaceutical or healthcare experience preferred Experience working with field-based sales teams preferred Experience in the therapeutic area is preferred Track record of successfully achieving business goals and a record of successfully working with cross-functional team members Experience developing and implementing POA plans and meetings is preferred Knowledge Understanding of pharmaceutical marketing processes, regulatory requirements, and the healthcare environment. Knowledge of customer segments, market dynamics, competitive landscape, and evolving…