Sales Enablement Program Director

EMARKETER is a subsidiary of Axel Springer SE, a transatlantic media company headquartered in Berlin and New York. Axel Springer's guiding principles – first articulated as The Essentials – remain a cornerstone of the company’s foundation today. Learn more about Axel Springer . We are hiring a Sales Enablement Program Director to join our Subscription Sales team at EMARKETER. The Role and Team: We are looking for a proactive and detail-oriented Sales Enablement Program Director to lead and deliver core enablement programs across our go-to-market teams, with a strong focus on New Sales Onboarding, Product Training, Sales Coaching, and Sales Tools & Systems Education. As a key member of the Subscription Sales team, you will work cross-functionally to ensure our sales organization is trained, equipped, and confident to execute at every stage of the buyer journey. You’ll be instrumental in driving programmatic onboarding experiences, developing coaching frameworks, rolling out product training, and supporting reps in mastering the systems and tools that power their success. You will report to the CRO and work closely with your peers to achieve your goals. This is a hybrid role based out of our New York City office, with regular in-office expectations. Applicants must be authorized to work in the United States without the need for visa sponsorship, now or in the future. Candidates must be within commuting distance of our New York City office. Relocation assistance is not available. The Ideal Candidate Is: An Execution-Oriented Builder who brings structure and operational rigor to onboarding, training, and coaching initiatives that drive measurable impact. A Collaborative and Cross-Functional Partner who works effectively with Sales, Product Marketing, HR, and RevOps to align enablement programs with business goals. A Skilled Facilitator and Coach who is confident leading both live and asynchronous learning experiences, from onboarding to product launches to objection handling workshops. Fluent in Sales Tech who is well-versed in Salesforce, SalesLoft, 6sense, UserGems, and other enablement tools, and can drive platform adoption and usage best practices. Analytically Driven who uses performance data to identify enablement gaps and tailor coaching and training content accordingly. Passionate About Enablement who is energized by helping sales teams grow and succeed through scalable, engaging learning experiences. Key Responsibilities: Build a Professional Sales Enablement Function: Establish a full-cycle sales enablement function that supports the sales team and contributes to revenue growth. New Sales Onboarding: Own and continuously improve the onboarding experience for new sales reps, delivering structured, milestone-based learning paths that drive early engagement and fast ramp-up. Product & GTM Training: Coordinate with Product, Marketing, and Sales Leadership to plan and facilitate enablement sessions tied to…