Salesforce Functional Lead

Role Summary As a Salesforce Functional Lead, you will own the end-to-end functional solution for complex Salesforce transformation programmes spanning Agentforce Sales, Service and other Salesforce platforms. You will provide functional and delivery leadership from discovery and solution definition through design, implementation, testing, deployment and adoption. Working closely with customer stakeholders and multidisciplinary delivery teams, you will ensure that business objectives are translated into scalable, practical and user-centred Salesforce solutions. This is a delivery-focused leadership role rather than a hands-on configuration or development position. You will lead customer workshops, shape business processes and functional solutions, provide direction to business analysts and solution teams, and maintain alignment between business requirements, solution design and delivery throughout the programme. Key Responsibilities Functional solution ownership Own the functional solution across Salesforce programmes, including Agentforce Sales, Service, Loyalty, Data 360 and Field Service. Lead discovery, process design and solution definition workshops with senior business and technology stakeholders. Translate business objectives, operational requirements and user needs into clear, scalable Salesforce processes and functional solutions. Shape and challenge business requirements, applying Salesforce capabilities, industry practices and process simplification to achieve the targeted business outcomes. Provide functional thought leadership across sales, customer service, omnichannel customer experience, AI-enabled processes and operational optimisation. Delivery leadership Lead functional delivery across the full project lifecycle, from mobilisation and discovery through design, build, testing, deployment, handover and adoption. Provide direction and oversight to multidisciplinary teams including Business Analysts, Solution Architects, Developers, UX specialists and QA teams. Ensure consistency between business requirements, functional design, technical solution and delivered capability. Identify functional dependencies, risks and design decisions early and work with programme and technical leadership to resolve them. Act as a trusted functional counterpart to customer stakeholders, maintaining alignment between business priorities and delivery throughout the engagement. Agile delivery and quality Provide functional leadership within Agile delivery, including backlog definition and prioritisation, sprint planning, refinement, demonstrations and retrospectives. Ensure user stories, acceptance criteria and functional designs are sufficiently clear and complete for development and testing. Work with client and internal QA teams to define appropriate functional testing and UAT approaches. Support sprint validation, defect triage and resolution, ensuring delivered functionality meets agreed business requirements and…