Senior Account Director (SAD)

Overview What began in 2017 as an idea on the back of a napkin has quickly become an award-winning, fastest-growing communications firm working with some big-name consumer and B2B technology brands. At SourceCode, we’re focused on bringing brains and hustle, humanity and technology, creativity and business intelligence back to public relations. We are seeking a seasoned agency professional to join our team as a Senior Account Director. In this role, you will act as a vital strategic lead, driving high-impact storytelling, counseling senior client executives, managing account profitability, and mentoring the next generation of PR talent. Whether executing deep enterprise tech campaigns or shaping agency-wide innovation, you are a bold, people-first leader who balances creative vision with disciplined commercial execution. What You’ll Do Client Strategy & Counsel: Serve as a trusted lead across high-profile accounts, providing high-level strategic direction to senior client executives. Develop long-term PR plans aligned with client business objectives and confidently navigate difficult conversations or productive client pushback when necessary. Crisis & Narrative Excellence: Act as a trusted source during client crises by conducting risk assessments and drafting proactive communications. Interview executives to build robust thought leadership platforms and translate complex technical innovations into media-friendly narratives. Portfolio Management & Business Operations: Take accountability for account health, revenue forecasting, and resource allocation to optimize team utilization and minimize over/under-service. Oversee client contracts, KPIs, and monthly/annual scopes of work. Media & Integrated Strategy: Build sophisticated, long-term media and engagement strategies spanning media, analyst, and social landscapes. Maintain absolute editorial quality control across the portfolio and leverage a strong network of established relationships across Tier-1 national business and trade media. Organic Growth: Proactively identify expansion opportunities within your current roster to drive organic business development and maintain high client retention rates. Team Leadership & Talent Development: Directly manage, coach, and inspire team members, establishing clear professional goals and delivering targeted training to upskill junior and mid-level practitioners. Innovation & Agency Leadership: Lead teams in adopting emerging PR technologies and alternative communication channels, while expanding leadership footprints into global PR management. Requirements What You’ll Have: Senior AD experience: You're a Senior Account Director now, or you've been an Account Director long enough to run accounts without a safety net. You have 10 to 12+ years of agency communications experience. Account ownership: You run an account on your own, start to finish. You own the client relationship, the strategy and the process. You turn loose direction into a…