SEO Manager
Now Digital Talent · San José, Santa Ana, Costa Rica · On-site
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Were hiring a SEO Manager to lead organic growth for a US-facing Sportsbook & Online Casino.
This is a strategic, performance-driven role focused on driving signups and non-brand FTD growth , not just rankings. Youll own the SEO roadmap across technical SEO, content strategy, authority building, and GEO/AI optimization, while collaborating with Product, Dev, CRM, and Content teams.
What Youll Own
Organic acquisition strategy & execution
Technical SEO (indexation, CWV, architecture, migrations)
Content systems & topic cluster expansion
Authority & link strategy
GEO / AI search optimization (entity-first SEO, structured data, LLM visibility)
Performance reporting tied to commercial KPIs
Success
Increased organic signups
Growth in non-brand FTDs
Stronger domain authority
Clear, data-backed SEO impact
What Were Looking For
5–8+ years of SEO experience in competitive industries (iGaming strongly preferred)
Proven ownership of organic growth strategy
Experience with AI-powered search visibility and modern SEO frameworks
Strong leadership and stakeholder communication skills
If youre ready to drive measurable growth in a highly competitive US market, wed love to connect.