Sr Executive - Paid Media

Designation: Sr Executive - Paid Media Experience: 2 - 4 years Job Location: Pune (On-site) About Beyondwalls: ‘BeyondWalls’ is a cutting-edge PropTech platform, designed to revolutionize the home-buying journey by offering a seamless, tech-driven ecosystem. From discovery to post-purchase, we bridge real estate developers and channel partners (brokers), enabling a transparent, end-to-end solution for home seekers. Powered by Majesco, an award-winning publicly listed tech firm, BeyondWalls is on a mission to become India's go-to platform for the real estate ecosystem. Responsibilities: Manage the day-to-day campaign activities including the campaign setups, performance review, daily optimization, reporting & analysis 100% ownership of day-to-day campaign execution & reporting in a timely manner Must have a thorough understanding of GTM & GA4 implementation & troubleshooting Collaborate with client servicing teams in formulating monthly reports & client meetings on a monthly basis. Identify and execute optimization recommendations to increase campaign ROI ensuring week-on-week target achievement Assist with campaign technical implementation and support troubleshooting. Create campaign reports for clients Skills Required: Paid Media Analyst with relevant experience of at least 2 years (Google & FB) Marketplace Experience will be an added advantage Skills in managing and manipulating data in Excel/Sheets. Knowledge of overall digital marketing and ecosystem Ability to ensure ownership & take responsibility Ability to understand the target audience and plan campaigns accordingly Exposure to client communication Able to drive inferences based on data