Sr Visual Designer ( LY-CR07)

Role Summary: If you believe great design happens where creativity, technology, storytelling, and visual craft come together, Lemon Yellow is the place for you. We’re looking for a Senior Visual Designer with 7+ years of experience to lead visual design across our brand, marketing, culture, and communication initiatives. The ideal candidate combines strong visual design fundamentals with advanced Figma expertise and hands-on experience with AI-powered image generation and emerging creative technologies . You’ll take ideas from concept to execution, experiment with new tools and workflows, create compelling visual narratives, and help build a distinctive and consistent visual language for the brand. Key Responsibilities Visual Design & Creative Direction Lead visual direction across internal branding, marketing campaigns, culture initiatives, recruitment, events, and brand communications. Translate briefs, business objectives, and abstract ideas into strong visual concepts and compelling narratives. Create high-quality visual assets for social media, websites, presentations, campaigns, events, emailers, and internal communications. Develop and maintain a consistent visual language across different formats and touchpoints. Explore emerging visual trends, styles, formats, and technologies to continuously evolve the brand. Present and articulate creative concepts clearly to stakeholders and incorporate feedback effectively. Figma & Design Systems Demonstrate advanced hands-on expertise in Figma , including Auto Layout, Components, Variables, Grids, Effects, Boolean Operations, responsive layouts, and design systems. Use Figma to create scalable, structured, and production-ready visual systems and templates. Leverage Figma Buzz to build scalable templates for emailers and other repeatable marketing and communication formats. Stay current with Figma’s latest features, plugins, and capabilities and identify opportunities to improve creative workflows and efficiency. AI & Emerging Creative Technologies Use AI-powered image-generation and creative tools as an integral part of the visual design process. Experiment with AI to develop concepts, generate imagery, explore visual directions, and accelerate creative production. Build structured and repeatable AI workflows that can scale across projects and teams. Work with node-based AI workflows and creative platforms such as Figma Weave, Higgsfield, Magnific Spaces , or similar emerging tools. Explore AI MCPs and app integrations to connect creative tools and automate parts of the design workflow. Evaluate emerging AI tools and identify practical applications that improve creative quality, speed, and scalability. Adobe & Motion Strong hands-on expertise in Adobe Creative Suite , particularly Photoshop and Illustrator. Use Photoshop for image compositing, manipulation, retouching, cleanup, and AI-assisted image creation. Use Illustrator to create and refine vector-based visual…