Store Manager

IN A NUTSHELL … We've spent over a decade building a brand people genuinely love – online, through our products, and in the way we show up in the world. Now we're bringing that to New York, opening our first Bellroy store in Flatiron. This is a big deal for us – it brings everything that Bellroy stands for into a physical space. An energising, design-focused place where customers can engage with our products, try them on and uncover the nitty gritty from our Retail Crew and Carry Guides. And we need someone to lead that experience – our first New York Store Manager. That's where you come in. You'll be the person who helps shape what our New York store becomes. The rituals, the standards, the energy. We have foundations from our Melbourne store to build from, but this is about crafting something that truly resonates with our New York customers – and you'll play a big part in figuring out what that looks like. You'll coach a small team, make real-time calls when things get busy or tricky, and model the kind of customer experience we want to be known for. You'll open the doors in the morning and lock up at night, trusted with the keys to something we've been working toward for a long time. If you've ever wanted to help write a retail playbook (rather than inherit one) – this is the role for you. We're looking for someone who gets energised by firsts, finds joy in the details and who wants to help us prove that retail can be done differently. As a certified B Corp, we care about more than sales. We care about impact on the planet, our crew and now on the people who walk through our doors. You'll be joining a company that's thoughtful about how it operates and a team that's genuinely excited to see what this new chapter looks like. YOU COULD BE THE ONE IF YOU HAVE… 5+ years in retail, with at least some of that in a leadership or supervisory role (keyholder, floor lead, assistant manager – the title matters less than the experience) A knack for coaching and developing others – you notice when someone's struggling and you know how to help them improve The ability to document and communicate new standards in ways others can engage with – including visual merchandising, sales, inventory and customer support A calm head when things get busy; you can make quick calls on the floor and handle escalations without breaking a sweat Strong communication skills, both with customers and with your crew Comfort with POS systems and basic troubleshooting knowledge (no need to be a tech guru, just an openness to tackling technical snags) A thirst for product knowledge and understanding how products differ from one another A genuine interest in Bellroy – our products, our values, and what we're trying to do in the world A track record of driving sales and hitting targets, without losing sight of what makes a customer experience genuinely good A natural curiosity about human behavior and what compels customers to purchase product on…