Technical Project Manager, E-commerce & CRM (Shopify / HubSpot)

About us Carazo Enterprise SL is a luxury brand distribution company established in 2012, known for high-quality service and best-in-class distribution channels for the brands we represent. Our success is built on modern infrastructure and smart organizational and technological solutions. We currently operate multiple legal entities across multiple jurisdictions across the EU, Latam, and the USA — and are looking for an experienced professional to take ownership of our Shopify, HubSpot, integrations, and related technical projects. About the role Our online store runs on Shopify, and our sales and customer-service processes run on HubSpot. Development and integration work is handled by external agencies and freelancers. We are creating a dedicated internal role for one person who will own the technical side of Shopify, HubSpot, and the integrations between them, while also managing the external technical resources responsible for more complex work. You will combine hands-on technical knowledge with strong project and vendor management skills. You should be comfortable making minor technical adjustments, configurations, troubleshooting issues, and handling routine system administration independently. For larger or more complex configurations, automations, integrations, or development work, your role will be to understand the business and technical requirements, define the scope, prepare clear specifications, coordinate the appropriate external specialists, oversee implementation, and verify the completed work before it goes live. You will report directly to the CEO and have clear ownership of the systems, projects, and technical coordination within your area. What you will do Shopify and catalogue • Configure and maintain the store, including products, variants, prices, collections, and metafields. • Manage bulk imports and exports and support B2B price lists and customer accounts. • Manage apps and checkout settings, including rules for regulated products. • Make minor configuration and technical adjustments independently where appropriate. • Troubleshoot routine Shopify issues and identify when external technical support is required. Integrations and automation • Own the Shopify-HubSpot integration and ensure accurate synchronization of customers, companies, and orders. • Understand and oversee integrations with payments, shipping, WhatsApp (Wati), and other tools through apps, APIs, webhooks, Zapier, Make, or similar technologies. • Maintain Shopify Flow and HubSpot Workflows and make routine adjustments where appropriate. • For more complex integrations and automations, assess requirements, define the technical scope, coordinate external specialists, and oversee implementation. • Monitor integrations, identify errors or failed processes, and coordinate resolution where external technical support is required. HubSpot / CRM • Manage pipelines, deal stages, properties, tags, and customer tiers. • Set up and maintain…