Video Content Creator

About Wonderbly Wonderbly creates personalised books and gifts that help people celebrate life's moments in a more meaningful way. From children's stories to keepsake gifts, our products combine creativity, storytelling and personalisation to create something genuinely special. We're now evolving our creative model to better support the next phase of growth, increasing creative velocity, strengthening video and performance creative capability and building a more effective in house engine across paid, CRM, onsite and brand touchpoints. The Role We're looking for a Content Creator to join the Creative team and bring Wonderbly to life through engaging video and social content across our marketing channels. This is a hands on role for someone who knows how to turn a creative brief into engaging content. You'll work closely with Creative Strategy and the wider Marketing team to understand what we're trying to say, then figure out the most effective and compelling way to tell that story. You'll be particularly focused on shooting and editing social-first content, with paid social a big part of the role. You'll be behind the camera, in the edit and involved in shaping how ideas come to life, from the first treatment through to the final asset. With a performance-first mindset, you'll think about the hook, the pacing, the format, the platform and what will make someone want to keep watching. You’ll know how to get the most out of a good idea, coming up with iterations to figure out what resonates most. You'll work across product, lifestyle, UGC style and concept led content. You'll bring your own creative point of view and ideas, while being comfortable working within a wider creative direction and taking input from different stakeholders. What You'll Do Create Content Turn creative briefs into engaging social first content that captures attention quickly and communicates a clear story Shoot and edit short form video for paid and organic social Create content for Instagram, TikTok and Meta Explore different hooks, openings, formats, edits and visual approaches to bring ideas to life Create a mix of product, lifestyle, UGC style and concept led content Get the most from every shoot by creating different edits, cutdowns and variants Photograph products and create still assets where needed Adapt and repurpose content across formats, placements and audiences Shoot and Direct Plan and run smaller social first shoots from brief through to final edit Develop shot lists, treatments, locations, props and simple production plans in collaboration with the wider Creative team Direct creators, talent and contributors to get natural, engaging performances Work with the Creative Lead to shape the creative approach and make the most of shoot time and budget Capture additional social first content on larger campaign and brand shoots, working alongside the wider production team Find opportunities on set to capture behind the scenes, product…